Search results for “” (59)

The rise of mobile mapping technology

With the rise of mobile technology in the geospatial industry, we thought it was time to conduct an advanced analysis of our user data and behaviour of thousands of members of the geospatial community, with a special focus on mobile mapping. Over 450,000 geomatics professionals visited our websites in 2017, which puts us in a unique position to analyse their behaviour and provide an overview of the rise of mobile mapping technology.

This blog is a summary of the full report, which can be read here.

Blog
Marketing Strategy
The rise of mobile mapping technology

3 reasons to add your videos to Products4Engineers

YouTube is now the second largest search engine, with stunning statistics like 900 million unique visitors per month! Video marketing is growing in line with this trend, according to research by the Aberdeen Group, marketers using video in their B2B marketing strategy receive an average of 66% more leads and a 54% increase in brand awareness. Still not convinced? Then quickly read the following three reasons to use video marketing through Products4Engineers.

Blog
Video Marketing
Product Marketing
Products4Engineers
3 reasons to add your videos to Products4Engineers

Launching the new Leica Terrainmapper

Leica Geosystems creates complete solutions for measurement professionals across the planet. Last February, they have launched a video promotion campaign on GIM International for their newest addition to the Leica RealTerrain solutions for LiDAR mapping: the Leica Terrainmapper. This new generation linear-mode LiDAR sensor provides high flexibility across widely-varying use cases and for the delivery of highest fidelity data. We have promoted their brand new product video via our website, newsletter and social media.




Target group
GIM International


Solution
Sponsored Content


Method
Basic Featured Video


Timing
15-28 February


Amount of views
334


% increase of views
31%


Case study
Content Marketing
Advanced Targeted Marketing
Launching the new Leica Terrainmapper

11 tips for a successful e-blast

Our direct e-mail solutions, also called e-blasts, give you the opportunity to send your message straight to the inboxes of industry professionals. But how do you create a good e-blast? We’ve put together eleven tips for you below.

Blog
Database Marketing
Advanced Targeted Marketing
11 tips for a successful e-blast

Hydro International

Hydro International is the high-quality leading source of information in the field of hydrography. With in-depth articles, groundbreaking case studies, jobs and much more, the website, e-newsletter and printed magazine reach the largest global audience in the field of hydrography. The Hydro International database offers unmatched access to people, data, insights and knowledge. In combination with our diverse array of communication channels, Hydro International forms the link in the interaction between professional buyers and business and is therefore the best gateway to the market!

brand