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Geo4Construction
Geo4Construction is a leading platform to connect the construction and infrastructure sector with the geospatial industry. Geo4Construction is an online platform providing must-have knowledge to help construction, surveying and geospatial professionals develop the skills they need to deliver maximum value in the 3D environment. As the importance of geospatial data continues to grow in today’s era of digital transformation, the worlds of construction and geomatics are becoming increasingly intertwined. There is no doubt that digitalisation is creating new opportunities for significant efficiency improvements and hence cost savings in the construction industry. To take full advantage of these opportunities, it is extremely important for construction engineers to understand the specific needs associated with the digital transformation in their industry.
Social Media Marketing
Your own social media channels are a fantastic way of promoting yourself, making and maintaining contact with customers or prospects and increasing your brand awareness. But have you also thought about using the social media channels of other companies too? A social media channel like GIM International’s is an easy way to reach a larger target group in order to attract – and retain – new fans and followers.
Geo4Agriculture
Geo4Agriculture is an online platform focused on highlighting the practical application of geospatial technology in the agricultural sector. The aim is to help farmers gain knowledge and understanding of how geospatial technology can benefit their business and open up new opportunities for them.
Geodata is playing a growing role in agriculture, and remote sensing technologies are increasingly being integrated into farming solutions. Precision farming particularly benefits from location intelligence. Although geospatial-based agriculture may still be in its infancy, the future looks bright since the industry is on the verge of a transition. Geospatial technology not only supports more efficiency on the farm itself, but also opens up opportunities for new business ventures and new sustainability concepts.
5 reasons why print advertising works
Nowadays, consumers have fast access to media content via the web, app and video streaming – and the media landscape is changing all the time to keep pace with rapidly changing consumer demands. Despite the widely held opinion that “print is dead”, the demand for printed media remains very strong and it is reinforced by all platforms and formats that publishers use to distribute magazine content.
So don’t underestimate print – and you definitely shouldn’t abandon it. Printed magazines have consistently been strong return-on-investment (ROI) performers in advertiser-sponsored marketing-mix models, especially in conjunction with other media. Neuroscience findings are helping to highlight differences in the ways that the brain responds to information presented on paper compared to information presented on screens. Literature suggests 5 reasons why print content should be part of your marketing mix:
Advanced Targeted Marketing
We reach the largest global audience in the field of geomatics, hydrography, industrial technology and adjacent areas. Our database offers unmatched access to people, data, insights and knowledge. In combination with our diverse array of communication channels, we form the link in the interaction between professional buyers and businesses!
Reaching the right professionals is key! With our advanced targeted marketing solutions we offer the opportunity to match your marketing message with the right potential buyer!
