Search results for “” (59)

How Geo-matching Supported OxTS with Webinar Registrations

OxTS asked for our help to promote a webinar to survey and mapping professionals and to increase registrations for the webinar. OxTS has a premium Geo-matching account.




Target group
Geo-matching


Solution
Custom Marketing and Research


Method
Newsletter, Social Media and Content Marketing


Timing
March 18 to 25, 2020





Case study
Database Marketing
Social Media Marketing
Geo-matching
Event Marketing
How Geo-matching Supported OxTS with Webinar Registrations

Launching products to high-quality potential customers worldwide

Tersus GNSS Inc. is a leading global navigation satellite system (GNSS) integrated solution provider. Over the last year Tersus introduced a lot of new products, such as its BX316 GNSS RTK systems and DAVID GNSS survey receiver. With lots of relevant and valuable content like videos and case studies, there were a wide variety of opportunities to really make a difference during the campaign. The product launches had to be supported with worldwide exposure to high-quality potential customers and – where possible – targeted lead generation. 

Case study
Database Marketing
Launching products to high-quality potential customers worldwide

How to create effective digital ads for your B2B campaigns

Did you know that 55% of all page views hold the reader’s attention for less than 15 seconds? Over the years, internet users have become increasingly better at scanning web pages and it now takes them just a few seconds to decide whether or not they find the displayed content interesting enough to read on. In fact, the average attention span of internet users has dropped to 8 seconds, compared to 12 seconds in 2000. And yes, this trend is also impacting on banners. By their very nature they get the least attention from users, so it is becoming increasingly important to create very high-quality banners to achieve maximum engagement with your target audience.

Blog
Display Advertising
How to create effective digital ads for your B2B campaigns

How to create effective print ads?

Creating effective print advertisements is not easy. Good collaboration between Marketing and Design is very important, of course, but which issues should you, as a marketing professional, focus on to ensure your advertisements are as effective as possible? The tips below will get you off to a good start!

Blog
Display Advertising
How to create effective print ads?

Geo-matching

Geo-matching matches potential buyers with manufacturers. It is a unique tool where professionals can find and compare relevant products and/or manufacturers for their projects. A listing on Geo-matching provides you with excellent, targeted worldwide exposure and a high level of product awareness among a large group of potential customers. Geo-matching is indispensable in your marketing strategy.

brand